We're Hiring! Marketing & Social Media Officer

Marketing & Social Media Officer

Title: Marketing and Social Media Officer

Reports to: MD

Job purpose:  As our Marketing and Social Media Officer you will be responsible for the daily marketing activities of the business, communicating the Purple Moose brand to a range of audiences across online and offline mediums. Working closely with both our Director and Sales Administrator, you will oversee brand development, social media & content creation, email marketing, oversee website maintenance, creative direction and design agency management to support the overall business strategy for a period of 7 months to cover sabbatical leave.

KEY RESPONSIBILITIES AND ACCOUNTABILITIES:

 Marketing and Social Media Officer: 

  • Create marketing and social media content, ideation, and implementation schedules.
  • Ensure brand guidelines are clear and that there is brand consistency in marketing and social media messages.
  • Grow and expand the company’s online presence into new platforms, plus increases presence on existing platforms including Facebook, Twitter and Instagram.
  • Research and monitors activity of company competitors.
  • Create and distribute engaging written or graphic content in the form of e-newsletters, web page and blog content, or social media messages.
  • Work with sales on promotional material and campaigns to ensure brand image is consistent throughout.
  • Work with our external website developer to maintain, monitor the performance of and continually improve the main website including the online shop.

REQUIRED QUALIFICATIONS/EXPERIENCE

Essential:

Content creation & social media marketing experience.
Strong brand and marketing communications experience.

Press Releases.

Print advertising.
Digital marketing, design and content.
Experience with e-commerce.
Strong analytical skills for email campaigns.
Passion & knowledge of craft beer.
Desire to work in a small business that has big plans.

Desired:
A minimum of 2 years marketing experience in a similar role.

Familiar with Adobe Illustrator or similar graphic design software.

PERSONAL ATTRIBUTES

Essential:
Accurate with strong attention to detail.
Excellent at prioritising.
Highly organised.
Ability to manage own workload.
Excellent communication skills.
Ability to build relationships.

Fluent in Welsh
Desired:
Knowledge of Purple Moose Brewery beer.

HOURS OF WORK & HOLIDAY ENTITLEMENT

7-month FTC (to cover sabbatical leave)

Flexible working hours, minimum 2 days a week, can be up to 4 days a week as dictated by work requirements.
Holidays – 20 days per annum plus 8 bank holidays pro rata.


Compensation & benefits.

Flexible hours

Full 1 month marketing mentorship
Staff discount (50% off bottled and canned beers).
Uniform (T-shirts and hoodies).
Company pension contributions (3% of eligible salary).

 

Applications: covering letter and CV to mark@purplemoose.co.uk

Application Deadline Sunday 21st August 2022